Studio Feixen is a small Design Studio based in Lucerne, Switzerland that creates visual concepts. We focus specifically on nothing in particular. Whether it’s graphic design, interior design, fashion design, type design or animation – as long as it challenges us – we are interested.
Also known for:
Felix Pfäffli
Founder of the Studio Feixen. Teacher at Fachklasse Grafik Luzern. Youngest member in the history of AGI. Gave lectures, organized exhibitions, workshops and won prizes worldwide.
Overview
Our work includes projects in various design areas. The only constant remains the in-depth examination of color, shape and typography.
Poster Design
Felix Pfäffli designed 100 posters for the Kulturhaus Südpol alone. One of his favorite disciplines to this day.
Services:
Typography
Illustration
Layout
Creation
Sketching
Animation
See:
Poster Series Südpol
Animated Posters Shorties
Poster Art Secret 7
Campaigns
How do you create visual languages that speak the colors and shapes of an international audience?
Services:
Research
Analysis
Moodboard
Sketching
Vision
Creation
Art Direction
See:
Poster Campaign Air Max Day
Campaign Kulturbüro
Editorial Campaign 20 Minutes
Branding
Corporate designs with a penchant for fun, play, experimentation and, at the same time, order.
Services:
Research
Analysis
Moodboard
Sketching
Vision
Creation
Art Direction
See:
Corporate Design Wanderlust
Branding CI/CD Liste
Branding CI/CD LT
Animation
Animations at the intersection of images, graphics and typography are part of the studio’s DNA.
Services:
Research
Analysis
Moodboard
Sketching
Vision
Creation
Art Direction
See:
Animation Shorties
Animation System Swiss Films
Interaction Oto Nové Swiss
Covers
Whether animated or or complex symbolic images. Covers are a part of the studios repertoire.
Services:
Typography
Illustration
Sketching
Research
Animation
Creation
See:
Animated Covers wbw
Covers MIT
Covers NYT Mag.
Typography
Headings, handwriting, signage concepts, typographic systems, type design, murals etc.
Services:
Type Design
Lettering
Handwriting
Editorial
Signage
Layout
Micro Typography
Macro Typography
See:
Handwriting Variety
Type Design SF Fonts
Editorial Fachklasse
Interior
If there were no borders, no wall would be straight, no shape the same and no color too much.
Services:
Interior Design
Signage Systems
Murals
Research
3d Design
Material Design
See:
Interior Design Ace & Tate
Murals Südpol
Signage Systems LT
Design Thinking
What is it? Probably nobody knows. But we love creating visual visions that think outside the box.
Services:
Vision
Research
Trend Research
Moodboard
Art Direction
Sketching
Analysis
System Design
Typographic Systems
Cross-platform Solutions
Micro Solutions
Workflooow
Phase One:
1. Know the rules
2. Follow the steps
3. Work fast
4. Create beauty
5. Relax
Phase Two:
1. Disregard all steps
2. Enjoy the adventure
3. Prepare to fail
4. A: Create Magic
    B: Fail
Planning
Research
Mood
Creation
Concept
Execution
Clients
International: Ace & Tate, Apple, Beats, Badoo, Bloomberg Businessweek, Brain Magazine, Chanel, Cy Choi, Dropbox, Deutsche Bahn, Freitag, Google, Groove Magazine, Hermès, Herman Miller, Icon Design, Issey Miyake, MIT, MIT Engine, MIT Technology Review, Mr. Porter, Monocle, Nike, Nuits Sonores Festival, NYT, NYT Magazine, NYT Sunday Review, Page Magazine, Pfizer, Reebok, Samsung, Ucon, Une Saison Graphique, Variety, Victionary, Vlow! Festival, Wanderlust Paris, Wired Magazine National: 20 Minuten, E. Gutzwiller & Cie, ETH, Kolt Magazin, Kulturbüro Zürich, Liste Art Fair Basel, Round Rivers, SRF, Swiss Films, Swisscom, UBS, Werk Bauen und Wohnen Local: B-Sides Festival, Fachklasse Grafik, Funk am See, Kulturmagazin, Luzerner Theater, Hochschule Luzern, Radio 3fach, Südpol, Treibhaus etc.
Education
How can I get rid of my fear of showing my work? How do I find my own creative language? How can I stop thinking and finally start creating? How do I plan a creative process without losing my creativity?
Workshop at the Fachklasse Grafik Luzern: Organized by Felix Pfäffli and Tobias Klauser. Project: Block Overlap Put by Alexandra Wardle, Raphael Wicki and Leyla Karahan.
Workshop at the Fachklasse Grafik Luzern: Organized by Felix Pfäffli and Tobias Klauser. Project 1: Neo by Angela Gjergjaj, Jordi Bucher and Mirco Petrini. Project 2: Tag der Typografie by Fachklasse Grafik.
Lectures

SfG
St. Gallen, Switzerland

Us By Night
Antwerp, Belgium

Blanc Festival
Barcelona, Spain

Us By Night
Antwerp, Belgium

Us By Night
Antwerp, Belgium
Schedule
2022
20. May
Hong Kong
China
2021
15. Dec
Lucerne
Switzerland
2021
9. Dec
Stockholm
Sweden
2021
7. Dec
Geneva
Switzerland
2021
4. Nov
Krefeld
Germany
2021
22. Oct
Lucerne
Switzerland
2021
26. Aug
Lucerne
Switzerland
2020
4. May
Lucerne
Switzerland
2019
18. June
Lucerne
Switzerland
2019
13. June
Dortmund
Germany
2019
5. Oct
Torino
Italy
2018
12. – 16. Nov
Lausanne
Switzerland
2018
12. Nov
Lausanne
Switzerland
2018
26. – 27. Oct
Košice
Slovakia
2018
23. Jul – 1. Aug
Hangzhou
China
2018
23. Jul
Hangzhou
China
2018
21. Jul
Hangzhou
China
2018
7. - 12. Jul
Berlin
Germany
2018
5. Jul
Konstanz
Germany
2018
16. Jul
Zürich
Switzerland
2017
23. – 25. Nov
Antwerp
Belgium
2017
20. – 21. Oct
Barcelona
Spain
2017
1. – 4. Oct
Ljubljana
Slovenia
2017
19. Sep
Bergen
Norway
2017
7. – 19. Sep
Bergen
Norway
2017
7. Sep
Bergen
Norway
2017
17. – 18. June
Zürich
Switzerland
2017
15. – 16. June
Munich
Germany
2017
26. – 31. May
Moscow
Russia
2017
19. May
Lucerne
Switzerland
2017
12. May
Mannheim
Germany
2017
13. - 23. Jan
St. Gallen
Switzerland
2017
13. Jan
St. Gallen
Switzerland
2016
6. Nov – 2. Oct
New York
USA
2016
28. – 29. Oct
Bregenz
Austria
2016
10. Jan – 3. Jul
Shanghai
China
2016
9. May
Lucerne
Switzerland
2016
8. May – 17. Jan
New York
USA
2015
10. – 17. Nov
Beirut
Lebanon
2015
10. Nov
Beirut
Lebanon
2015
24. Sep – 07. Oct
Beijing
China
2015
19. June – 05. July
Tokyo
Japan
2015
27. May – 14. June
Chaumont
France
2015
11. May – 11. July
Tokyo
Japan
2015
14. – 20. May
Seoul
South Korea
2015
14. May
Seoul
South Korea
2015
24. Mar
Lucerne
Switzerland
2014
9. Dec
Shanghai
China
2014
6. Dec
Shanghai
China
2014
20. – 24. Dec
Seoul
South Korea
2014
20. Dec
Seoul
South Korea
2014
20. Oct – 6. Dec
Seoul
Korea
2014
15. Oct
Moscow
Russia
2014
13. Oct
Moscow
Russia
2014
2. – 9. Aug
Mannheim
Germany
2014
2. Aug
Mannheim
Germany
2014
16. – 21. July
Los Angeles
USA
2014
16. July
Los Angeles
USA
2014
6. – 14. June
Le Havre
France
2014
17. May – 09. June
Chaumont
France
2014
3. Apr
Paris
France
2014
24. – 28. March
Offenbach
Germany
2014
24. March
Offenbach
Germany
2014
26. Feb
Berlin
Germany
2014
25. Feb
Berlin
Germany
2013
7. Dec
Le Locle
Switzerland
2013
7. Dec
Le Locle
Switzerland
2013
20. Nov
Basel
Switzerland
2013
16. Oct
Moscow
Russia
2013
24. Oct
Antwerp
Belgium
2013
27. Sep – 5. Oct
Lucerne
Switzerland
2013
28. June
Offenbach
Germany
2013
6. May
Tokyo
Japan
2012
10. Feb – 03. June
Zürich
Switzerland
2011
5. – 13. Nov
Lucerne
Switzerland
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Exhibition     Lecture     Workshop     Jury     Talk
The Poster
A poster can surprise, confuse or enlighten. In any case, it should capture the viewer. Here are some guidelines to help you achieve this.
Size vs. Space
By using the space around an object wisely you can make a statement about its importance.
1. Important 2. Precious
3. Small, Weak
Position
By using the poster frame as a field of vision, you can make a statement about the movement of an object.
1. Coming in 2. Standing still 3. Leaving
4. Flying away 5. Falling down
Composition
By choosing a composition, you can make a statement about the relationship between the objects.
1. Orderly 2. Rhythmic 3. Symmetrical
4. Asymmetrical 5. Dynamic 6. Dense 7. Scattered
8. Concentrated 9. Focused 10. Contrasted
Navigation
By defining a clear and understandable reading concept, you can guide the viewer's eyes.
The best way to check this is by showing your poster to others. If everyone gets it without your help, your job is done.
Style
By changing the style you can define the language, volume and tone of your design.
Make a list of adjectives that describe the style you want and check again and again whether your design feels like the words on the list.
Color
The language of colors. If you use it skillfully, you can communicate loud and clear without a word.
Changing the color mood is a strong option to make precise corrections late in the design process in order to get the right feeling for your design.
Typography
Fonts are designed voices. Choose a font that matches the language of your content.
Serif, Sans-Serif, Blackletter, Monospace, Rounded, Display, Script, Reverse-Contrast etc.
Animation
An animated poster is not a movie. It shouldn't tell a story, it should communicate content precisely.
1. No beginning and ending needed. 2. Must work as an endless loop. 3. Must be «legible» at all times.
Exhibitions
We’ve shown a wide variety of exhibitions in the past. In France, Norway, Japan, China, the Netherlands, the United States and of course in Switzerland.
The Cake Exhibition
Hangzhou, China
Lockdown Exhibition
Lucerne, Switzerland
Read
To be honest, we don’t know what we’re doing or where we’re headed. But while we don’t know, we’re distracting you with this animated gif, that reflects the relationships between our favourite color combinations and some articles.
It's Nice That
by Jyni Ong
Believe it or not,
these fabulous
Studio Feixen
posters are actually cakes
Cakes wonderful cakes! Who knew graphic design could be so delicious? Today, we have a pretty crazy story to tell you. It involves Studio Feixen – the Lucerne-based design studio that prides itself, specifically, on focusing on nothing in particular – and some cakes. Vanilla, strawberry and chocolate flavoured cakes to be precise.
Read Article
Creative Boom
by Emily Gosling
How Studio Feixen turned one
Swiss town into a
vast graphic design exhibition
Another creative project, another city, another small sliver of silver lining to the eternal dark cloud of the Covid-19 pandemic.
Read Article
It's Nice That
by Lucy Bourton
Studio Feixen
finally launches
its very own
«superfamily»
of fonts
After years of wowing the graphic design community with its work, Studio Feixen is now releasing its own font family.
Read Article
It's Nice That
by Jenny Brewer
Studio Feixen redesigns Switzerland newspaper 20 Minuten for one day, to a mixed response
Swiss graphic design outfit Studio Feixen redesigned the most-read daily newspaper in Switzerland, 20 Minuten, for just one day as part of a collaboration with Samsung. The studio worked with Swiss ad agency Jung von Matt, which ran the campaign to promote the launch of the Samsung Galaxy S8 in Switzerland and – instead of regular ads – pitched a one-off “design” edition of the commuter paper.
Read Article
Music
Our work always had a close relationship with music. Below are some of our favorite playlists. Have fun listening.
Südpol
A compilation of all musicians for whom Felix Pfäffli designed posters between 2010 and 2015.
Listen on Spotify
C.M.Y.K.
Nice songs only. For work. For an easy evening with friends. An ever growing playlist. Enjoy!
Listen on Spotify
Silent
How should you relax after a stressful day? This + doing absolutely nothing helps.
Listen on Spotify
Da Marcello
Here you can find the music playlists of our pizzeria. Italian vibes only.
Listen on Spotify
Newsletter
Sometimes we also send out newsletters. But only very rarely. If you are interested, you can register here. But we recommend you to follow us on Instagram.
FAQ
Internships/Jobs:
Studio Feixen is a small studio and currently does not offer internship or full-time positions. If that changes, it will be communicated via Instagram.
Student Questions:
We really try to answer all of your questions. Sometimes it’s difficult since we are a bit busy designing stuff. In a hurry? Check our talk application.
Press:
Do you need high-res images? Do you want to make an interview? Do you need something else?
Contact us!
Shop:
If you have questions about our products or the impossible happens that you have problems with our online shop.
Contact us!